Saturday 22 October 2016

Mobile App Development Companies and the industry

iOS Apps, android Apps, web Apps – a search of these terms on the internet yields hundreds and thousands of results. Many of these available apps offer utilities and unique features while the majority is in fact, for entertainment or recreational purposes. Today, the popularity and demand for mobile apps on android, iOS and others have created an industry on its own which is projected to be worth $77 billion in 2017.


As a result, it is no surprise to find numerous mobile app development companies, and often thousands of professionals engaged with mobile app development company. Broadly speaking, mobile app development can be classified according to the platform on which the phone’s user interface is based.


The smart phone has rapidly taken over the mobile industry in the last few years and it has led to somewhat of a gold-rush for hundreds and thousands of mobile app development companies. The technologically advanced phones offer a platform for virtually endless possibilities for both the user and business organizations. Android and iOS are two of the most common mobile user interface platforms and likewise, the number of companies engaged in the production of such mobile apps is comparatively larger.

Now when it comes to mobile app development companies, the key success factor actually rests on the ability of these organizations to be able to not only incorporate the latest technology and multimedia features in their developed apps, but to also be able to foresee the trend and demand in the industry. If one factor has been constant with these organizations, it is change. Considering the case of Apple, it needs to be highlighted that within a span of 7-8 years, there has been as many as 15 variants of just iPhones (the iPhone in 2007-2008 to the present iPhone 7 Plus) to be launched in the market. Others have also developed and launched numerous products over the years which are an updated or improvised version of their predecessor.

It clearly illustrates that the market is hungry for more – so only God can bless mobile app development companies which sit back and think that their developed  apps are leading the market. Which may be true at present, but it is indeed a matter of time till another takes the throne. What is even more astonishing is the fact that customer loyalty to any one mobile app development company is never guaranteed forever. Given the ease of procuring, installing and using the millions of mobile phone apps available in the market, keeping up is a 24/7 challenge.